Saturday, 21 November 2009
Color and Web Design
The color scheme you choose for your website is important. Websites have a variety of color options such as the background, text color, sidebar colors, headlines, and logos. Here are some commonly used colors and the meanings they have in the United States: Red is associated with love, adventure danger, warning, impulse, passion, excitement, and action. Blue is connected with loyalty, tranquility, success, productiveness, power, and proficiency.
Green is linked to growth, health, wealth, nature, healing, peacefulness, life, and harmony. Orange is coupled with flamboyant, comfort, safety, creativity, sports, celebration, and fun. Purple is allied with royalty, luxury, justice, creativity, and mystery. White is related to innocence, cleanliness, purity, and simplicity. Yellow is associated with curiosity, happiness, and playfulness. Pink is connected to romance, youthfulness, femininity, softness, and sweetness. Brown is linked to the earth, warm, friendly, simple, and organic. Gray is coupled with neutrality, sophistication, and stability. Black is related to authority, mystery, seriousness, and luxury. Consider your target demographic and the subconscious message you wish to send them. A doctor's office may wish to imply cleanliness, friendliness, and health and so might choose white, brown, and green as their color scheme. A web development site might choose a variety of white and blue shades to indicate productiveness, proficiency, and simplicity. Some famous examples of colors used in this manner include Oral-B's logo of blue and white to promote successful cleanliness.
Or Home Depot's choice of orange and white which signifies creativity and simplicity. Colors are memorable and subtle in their psychological meanings and thus extremely useful for marketing and web design.
About the Author
For more information about web development and design, please visit www.digitalsynergygroup.com
Tuesday, 10 February 2009
Creating a Business Domain Name
About the Author
Nomnso Muoka is a business fellow online who is into domains, expired domains, blogging, article writing. For more on expired domain you can visit http://expireddomaininfo-nomnso.blogspot.com and for related blogs http://domainnames-nomnso.blogspot.com
Wednesday, 7 January 2009
How You Can Increase Your Ranking Through Website Designing?
About the Author
Thursday, 11 December 2008
Increase website traffic
Search engine submission: This is free and easy to do. The only thing you will have to do is to optimize your website and make it ready for the search engines. This requires putting in Title, and Description Meta tags and using keyword rich, 3% density, web content. Add content every week and submit the webpage to the search engines. It takes a little while for your website to be indexed in all the search engines but it is worth it in the long run.
Blogging: this is a fun way to promote your website. Write an interesting 300 word article for your targeted market on blogger.com and link it to one of your web pages. Both visitors and googlebots will follow the link. Your visitors will be led to your website and the googlebots will index this web page within 48 hours. This promotion will bring in traffic that will continue to build as you gain more readers to your blog.
Article distribution: article distribution is a powerful way to increase website traffic. You write interesting articles and product reviews, and submit them to the article directories. In this way you will attract more traffic and gain valuable back links as others use the articles. This promotion will also snowball as more of your articles get distributed.
Google Adwords: this is the fastest way to promote your website. Within hours you can be receiving good quality traffic and be making sales. It is wise to start some campaigns while you are waiting for other promotions to kick in. This form of marketing is also a great way to get truly targeted visitors to your site.
Viral marketing: viral marketing or word of mouth marketing is a wonderful way to increase traffic to your website. Here is how it is done:
• Create an e-book or report with a couple of links to your website imbedded in it. Do not put more than a couple or it will put off your reader. They can be one for your newsletter and the other for a product. Remember to choose an in demand topic that your market will be very keen to know about. • Give it away free and encourage readers to also give it away, by granting resale rights. If you make a good product that your readers enjoy they will be more than happy to share it with their friends, subscribers etc. • The more people read your publication and give it away, the more visitors will come to your site. This is another promotion that will snowball and increase visitors to your site.
As well as these cost effective methods to increase your website traffic you can also place ads. You can do this on related websites that have a reasonable amount of traffic and ezines in the same market.
You can have a traffic system and a manual to help you put all these methods into practice simply and easily at www.trafficarrest.com
About the Author
Michael John Arnold provides Internet Marketing tools for the novice to the expert. His videos will guide you through the process to insure your online success. http://newbiecashonline.com/
Monday, 17 November 2008
Web Design an Introduction
One of the perks of the Internet is the convenience and easy access to information it offers people without them having to leave the comfort of their own homes. There is something attractive in knowing that there is access to information at literally one's fingertips anytime and anywhere. Even groceries, banks, shopping malls and services/product suppliers have all made their way on to the information super highway via web sites and through web promotion.
What ever plans or use you may have for your website, one thing is certain, if you're planning for people to view it, it should be made as efficient, easy to navigate and attractive as possible to generate maximum site traffic.
Here are some things you may want to watch out for in designing your website:
Website Structure & Navigation
Only the most basic websites with only a couple of pages can do without proper structure and navigation. But even if your website is simple it is best to start with the right sort of structure to be able to accommodate site expansion should there be a need for it in the future
There are 3 basic structures in web design: linear, hierarchical and matrix-based. (Kerr, 2001, p.20)
The linear structure is characterized by pages that follow a strict sequence much like that of a book. This structure gives you the most control on how users use your site. The downside is it is not very interactive. Though limiting in nature, this structure is ideal for text heavy content or in laying down processes or complex explanations.
In a hierarchical structure, you would have parallel menus or directories which in turn contain sub-menus and sub-directories. This structure allows more information to be readily available from the homepage. Movement between sub-menus and sub-directories is not so necessary in this structure except in the top level pages. A good example of use of this structure is a news website like CNN.com. When you click on the entertainment link you are taken to the entertainment stories page from where you can choose specific stories or jump to other main menu choices such as U.S. or world news.
Web sites for business, sales and commerce apply the menus and sub-menus system in organizing their wares. Having clearly designated categories make it easy for the consumer to see the products that you have as well as access the products that they are interested in without having to spend time going through your entire inventory. Good examples of this would be the web sites of Best Buy, Ebay and Barnes and Noble
In a matrix-based structure, all content in the website is treated with equal importance with no strict hierarchy of content. A rule of thumb for this structure is to be able to access any part of the site from any part. In this structure, a well organized directory system is important since you give users maximum interactivity as they decide which part of the site to go to at any time.
Mixing them all up
It is important to note at this point that in the real world of web site design, most sites use a combination of these structures. There is no right or wrong structure but what is important is understanding how these structures work which in turn will help when you begin designing your navigation options (menus). The menus make up the user interface which in turn is core of the appearance and functionality of a site. (Brush, 2001)
Labeling Links
Make link labels more descriptive or use floating tags which show more information when you hover the mouse pointer over the links. Links labeled such as 'FAQ', 'News' or simply 'click here' does not help the end user. It is better to label them or have specific tags such as 'Company News,' or 'Frequently asked questions.'
Selecting a theme
Have you ever tried decorating your home from scratch? Chances are when you got to the paint store you had quite a challenge deciding which colors to get. But hard as it is, you simply have to select a motif or theme, lest you run the risk of having a house with a hodgepodge of colors. The same goes with your website. You have to have a theme of some sort to tie in together all of your web pages. A theme may be found in your use of color, having a similar layout in all of the pages, the use of a particular picture or design all throughout, or a combination of these. A theme gives your website identity. Not having a theme will surely confuse your site visitors and your site will come off as cluttered.
As a conclusion to this article, it has to be noted that there are many overall factors involved in a good web design. These factors are more than the above mentioned points. These factors will be discussed further in the next article titled "Effective Web Design Strategies".
About the Author
Eugene Yeng is a professional Malaysia Web designer. He likes to write about Web design.
Monday, 10 November 2008
How to create your business website
Specification
The website specification should clearly identify what the site is trying to achieve and how its various components will contribute to this. An 0understanding of the intended user audience is required for both technical and marketing purposes.
Domain name
Register a domain name. If you want to use your business name, check a website registry to make sure it isn't already taken.Domain names are an enormous help in the branding of a business. Your domain name should be easy to remember andspell, and should show what your business is all about. If not, then potential customers will surf elsewhere and possibly find your competition.
keywords and meta tags
Create keywords and meta tags, which are used by search engines to categorize websites. Creating a Google ad words campaign can be useful because it can take a while for a site to come up in Google's natural searches.
Website hosting
If you purchase your own domain name you can either host your own website or have an Internet service provider (ISP) host it on your behalf. If you choose to host the website yourself, you will require a fast Internet connection and a suitable PC. However, ISP hosting is relatively cheap and straightforward.
The type of Internet connectivity and the available bandwidth will be an important consideration, irrespective of which hosting solution is selected. Most businesses choose some form of broadband connection.
Software options
An important early decision to consider is whether to use a "shop" package or build the software from scratch. Shop packages allow you to configure product information and the look and feel of the shop. However, they can provide limited opportunities for tailoring them to your back office processes. Alternatively you can get a third party to build the software for you, or develop it yourself.
Search engines
Register your site with search engines, such as Google, HotBot, Yahoo , dmoz.org or AltaVista. It's important to attract natural Google search engine traffic as soon as possible. And e-commerce businesses also need to pay attention to customer service.
Tips
• Most web hosts have templates to use for each page of your site.
• You can add a counter and tracking program to see who visits your site.
• Update your site often to keep it fresh.
• It's more professional-looking to purchase your domain name instead of using a free hosting site.
• Don't post sensitive information on your website that you wouldn't want a competitor to know.
About the Author
We are your sourcing center and business helper! http://www.richforth.com
Thursday, 16 October 2008
What is the goal of the website?
About the Author
Monday, 29 September 2008
Effective Website Designing Tips For Traffic Pulling
Making website heavy with lots of pages is a common website designing mistake. Rather, discard unwanted pages from your site to make it compact, easy to get loaded, precise and professional looking. Existence of unnecessary hinders beauty of design and functioning of sites. Visitors too may leave your site early without finding the information they require from the site being lost in unnecessary web pages.
The best way of website designing is to put yourself on the shoes of visitors you are targeting. Plan navigation of the website in advance and approach accordingly. You must keep a site map page to lead the surfers to the page they are searching of.
Color adjustments influence in viewers to get attracted to your site. After all, it is the color combination that draws our eyes and consequently, the mouse to skid to click any website.
Avoid use of abbreviations as much as possible. Often most of the readers cannot figure out abbreviations you have included in a site which may result in their loss of interest and leaving site early. At the same time, make sure texts are made re-sizable �" so the people with weak or partial eyesight, particular preference in font size can resize texts as per their convenience of readability. There are some web standards that can make or even can break brand image of your site. It is the brand image that spread visibility of your site amongst the audience you target.
Make sure you do not dedicate all your concentration in a specific area of the site �" therefore, plan your website designing 'to do list' accordingly by spreading all the important points evenly and throughout the website and link them well.
About the Author
www.javascript-magic.com www.infozabout.com
The dos and donts of good web design
The donts:
1. Dont use flashing or scrolling text. Scrolling or flashing text can be a distraction from the site rather than an enhancement to it.
2. Dont use images as backgrounds. Background images can make text difficult to read and pages seem cluttered. When pages take more effort to read people are less likely to actually read them.
3. Dont underline words that arent links. Underlining words that arent links can confuse readers. Or, even worse, cause them to think that your site isnt working properly driving them away from your site and on to others that are more easily used.
4. Dont completely fill the site with content and graphics. A page full of content and graphics can look disorganized and difficult to read. Use of whitespace adds a neatness and organization to the site encouraging users to read content.
5. Dont use font that is too small or ornate. Again, pages that are difficult to read are less likely to be read. So use a font that is simple, not fussy and is a size of at least 10pt. Now that we know what not to do lets look at what to do.
The dos:
1. Do use contrasting colors for text and background. Use of contracting colors for text and background makes text much easier to read. Black font on white background is most easily read. But if that doesnt suit your needs go with a light background and a contrasting dark text.
2. Do set line spacing to leave space between lines. Overcrowding of text makes it much more difficult to read while leaving space between lines improves readability and the overall aesthetic of the page.
3. Do be consistent with link styles and navigation. Use the same link and navigation styles on all pages. This allows users to easily navigate your site and eliminates confusion. I would also recommend staying with standards people are familiar such as like underlining hyperlinks.
4. Do use short paragraphs with headings. How many times can I say it? If your page is easy to read it is more likely to be read. Short paragraphs appear easier to read. Headings allow you to make important points even when readers do not read all the page content and can be used to draw the reader further into the page.
5. Do use bullet points. Using bullet points to list main points allows for getting your main points to readers in seconds and doesnt require a lot of reading. It also lends organization to a page and can break up long potentially daunting sections of text.
6. Do make sure each page has a clear call to action. Place subscription and order information prominently on the page using an easy to complete form.
Following these simple guidelines when designing your next website will help ensure that the site is visually pleasing and easily read ensuring more content will actually read the content. After all isnt that the point of the site?
About the Author
Kimberly Geramin invites you to learn “How To Dramatically Boost Your Website Profits Month After Month Without Writing A Single Sentence... and How to Increase Your Sales Copys Conversion Rate By Making Minimum Changes That Deliver Maximum Impact! http://www.bigsellingconversions.com/onetime.php
Tuesday, 7 August 2007
CSS Controlled Web Design - Tables are for sitting at...
What few designers realise however, is that CSS is capable of so much more than just handling a page's text formatting.
If used to its fullest capability, the Style Sheet is capable of controlling just about every aspect of page layout and presentation, even to the extent of replacing a Hyper-Text document's traditional table-based design structure.Quite aside from saving the web developer a substantial amount of coding time, this approach also cuts down the amount of code needed to display a web page properly to an absolute minimum. So much so that in the recent redesign of one of our web sites, the use of CSS controlled HTML cut the average document size from 24kb to less than 5kb.
The key to designing CSS controlled web pages, rests in the use of DIV Tags and DIV IDs.
For example, a traditional table structure would look something like this:Please note that angle brackets have been replaced by square brackets to display the following code correctly.
[table width="800" align="center" cellpadding="0" cellspacing="0"][tr][td width="560" align="left" class="one"][h1]Example Text[/h1][/td][td width="240" align="left" class="two"] [img src="images/exampleimage.jpg" width="200" height="100" alt="Example Image"][/td][/tr][/table]
With CSS control, exactly the same look and feel can be achieved by the following two DIV Tags:
[div id="content"][h1]Example Text[/h1][/div][div id="image"][img src="images/exampleimage.jpg" width="200" height="100" alt="Example Image"] [/div]
The DIV ID passes control of layout and appearance to the CSS, which handles it as follows:
#content { position:absolute; width: 560px; height: 100px; ;top: 10px; left: 100px; font-family: Arial, Helvetica, sans-serif; font-size: 12px; font-weight: normal; color: #000000; background-color: #FFFFFF; }
#image { position:absolute; width: 240px; height: 100px; top: 10px; left: 660px; font-family: Arial, Helvetica, sans-serif; font-size: 12px; font-weight: normal; color: #000000; background-color: #FFFFFF; }
On the face of it, it may seem like this entails some extra work on the designer's part, but don't forget that at the same time as controlling the DIV Tag's position and appearance, the CSS also handles all text formatting, and that the above Style Sheet will only need to be written once in order to control an entire web site.Then of course there is the fact that the above example is an immensely simple one. Imagine for a moment, the sheer amount of code which is saved by using CSS over the course of writing an in-depth web page.
The end result is an HTML document which has been stripped of all unnecessary code and is consequently extremely 'light-weight' and easily indexed by search engines.
Additionally, it is also possible to radically alter a page's appearance at the click of a button without ever changing any of its HTML code. This approach is very capably demonstrated at the CSS Zen Garden, where more information about the power of CSS controlled web design can be found.
Furthermore, like HTML, CSS is undergoing constant revisions and will doubtlessly grow to play an even more important part in web design during years to come. Therefore, now may be a good time to further acquaint yourself with the full functionality of this essential web design element.
About the Author
With well over a decade of industry experience, Sasch Mayer has been writing about the World Wide Web and Internet Marketing for many years. He currently writes under contract to IceGiant Web Services, a company specialising in high-quality Web Design using both the traditional table-based and also the CSS controlled methods.Visit the IceGiant Web Site for more information.
Important Checklist To Get Targeted Search Engine Traffic
1. Domain Name: Domain name is the most important item to be considered when going for an e-commerce site. The domain name should essentially carry the keywords you will use to target the site. Also while trying to go for targeted keyword domain you should also try to get it as shorter as possible. For example, if you have a directory website, then you should go for having a directory word in your domain. Here the name will be much bigger but if it is easy to spell like directoryalley then you should definitely go with it. Also if the keyword you are trying does not have any good combination domain available try getting similar keywords domain like for directory, index would be perfect so getting Index Rated would be perfect for directory.
2. Titles: The second most important part of the checklist is Title of website. It should contain your keyword phrases and should be different and most relative for each page thus increasing the potency of each page and giving it much strength in SERPs. You can also increase your targeted search engine traffic with repeating the keywords for the page as close to top of page as possible. Also make titles of pages attractive and interesting which will allure users into coming to your site. For example, you want to have targeted search engine traffic to your website servicing submission to web directories and have an article of submitting to web directories. In this case, you should name the article with your targeted search engine traffic while making it more attractive, something like, 5 Absolute unwritten laws of Web Directory Submissions.
3. Content: The content of the page also carries importance for getting the targeted search engine traffic and should contain informative and keyword rich data. However you should not go overboard and use all or most of your keywords in a single page. Spread them out throughout the site and use only one keyword or key phrase per page. More the keywords per page more diluted the power of each of your keywords.
4. Keep your site Updated and always current: Search Engines like sites with updated or current data. You should try to keep your site as current as possible and should update it daily and if not possible weekly. More current the data more pages will be cached in the search engines and more traffic. Also people like more current data and fresh content. Irrelevant and out of date content turn your visitors off and thus will lead to decreasing amount of returning visitors.
5. Keep your site Simple: Simplicity goes long way in website design and getting traffic. Try to make as simple and as attractive as possible. Make your site look professional and relevant to the subject. As soon as you try to use out of place style or phrases, you will lose visitors!
This concludes my 5 point checklist for targeted search engine traffic. Hope it serves the goal in getting targeted search engine traffic to your site.
About the Author
Author is owner of Index Rated Web Directory & Agile List Directory This article is free for publishing as long as the author tag remains intact.
SEO - The Right Way and the Wrong Way
The process of SEO, or Search Engine Optimization, involves tweaking your website in about 30 different categories to make it more "search engine friendly". The search engine most commonly targeted is Google, but Yahoo and MSN are close in second and third. This makes complete sense. If you want more sales, get more traffic. If you want more traffic, get ranked higher on Google. The marketing advantage of "top Google ranking" can make nerds in their basements overnight millionaires. So what is so wrong about getting a marketing advantage?
Allow me to outline an example from my senior philosophy class - loosely based on John Nash's 'Game Theory':
"Consider the oceans, and the fish in them. Imagine that we (or in this case, website owners) are all fishermen. If we all agree to take our own share by legitimate means, and rely only on our own skills to catch fish, then we will all be able to feed our families, and perhaps sell some more off for profit. However, if we use some kind of illegitimate means to catch more fish, we will gain an unfair advantage. If there is no threat of punishment, there is only the threat of the extinction of the fish. But so long as only one or two are cheating, they get a larger share of the fish, and grow fatter than everyone else."
Now, everyone will start to catch on. If there is no law enforcement body in our little village (and there is almost none on the internet) then nothing stops the unscrupulous from doing whatever it takes to lure in all of the fish. So everyone starts doing it, using the argument, "If I don't, my family will starve." This is, as far as game theory is concerned, perfectly legitimate. To sum up:
If everyone is cheating to give themselves an unfair advantage, then you are creating an unfair disadvantage for yourself by not cheating
I would like to draw your attention to Google's Information for Webmasters The article is about what is and is not accepted with regards to SEO. The Google guys end the article by saying,
"It's not safe to assume that just because a specific deceptive technique isn't included on this page, Google approves of it. Webmasters who spend their energies upholding the spirit of the basic principles listed above will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit."
The Google corportate motto is "Don't be evil." They continually update their search bot algorithms -- as do the other search engines -- in order to filter certain behaviours out. keyword META tags (the string of keywords you sometimes see under a search result) are not even considered by Google as they are such common sources of keyword spamming.
If you run a website that is not trying to sell something, you still want a lot of traffic. Non-commercial websites without huge SEO budgets might be the sites you want to find, but your chances of doing so are almost zero. I live in South Africa, and the most-read blog around here is one called 2OceansVibe. I don't think they have even submitted to a single search engine, or made one organic link. This blog gets thousands of hits per day purely on word of mouth. They have excellent content, and they update with an original post every day. Isn't this the kind of traffic you would rather have on your website?
Unfortunately, the nice guys don't finish last in the SEO arena, but that's what the good folks at Google are working on while their plan to dominate the planet is still being worked out. After reading their page, I have begun the process of removing excessive keywords and tags from my blog, WriteNonsense. I am removing anything that isn't 100% relevant in my tag list and links, and increasing the frequency and quality of my posts.
The ethics of SEO pose a significant dilemma for me, because I make my living writing SEO articles and helping websites get more traffic. I do not do the SEO work myself - I am a freelancer and I don't have a lot of control over my projects. Unfortunately, it has reached the point that if we don't cheat, we will be left out. I keyword optimized the title of this article -- I do want it to be read, after all. However, because accepted criteria for SEO practices are constantly narrowing, I believe (and so do Google) that in the long run your website will be far more successful if:
Your content is king -- Have good quality content that is all relevant to what you say your site is about.
You link organically and reciprocally -- Paid linkers always get caught. Spend some time every day telling people with related sites about your site, how it can help their visitors, and how you can help each other. Offer to put a link on your site if they put one on theirs.
You design your site for visitors, not search engines -- It might sound strange, but any sneaky SEO techniques will eventually get you weeded out. If you use sneak SEO tactics you will constantly have to build or pay for links, but if you make a good quality website links to you will start appearing all on their own, without you even having to reciprocate.
At the end of the day, having goodwill and a respected internet presence is something you cannot buy or steal, and the onlykind of visitor you want is the visitor who wants to be on your site. Remember that one college student telling his friends about your website is worth far more than hundreds of paid links, or thousands of pages of keyword-rich, content-poor articles. By all means, make your website more visible, but do not make the internet more frustrating and expensive for the rest of us to use.
href="http://writenonsense.blogspot.com">WriteNonsense - My blog about how to get started writing web content for a living
http://www.google.com/contact/spamreport.html - report spammers and bastard SEO techniques!
About the Author
Chase Richards is a professional web content and ebook writer with a bachelors degree in English and Philosophy (UCT)
Advice on Building Your Own Website
The First Step, Choosing a Domain Name Choosing a domain name for your website can be exciting but also exasperating. It is easy enough to find a domain name which is catchy and suits your company, but is it available? The best and most obvious domain names are often already taken, which leaves you back at square one. The best way to go about choosing a domain name is to brainstorm a few ideas; sometimes it's the most obvious or descriptive domain names that are available to register.
Now Register It Once you've checked the availability of your chosen domain name you should register it to make sure that somebody else doesn't beat you to it. If you're aiming to receive South African traffic on your website you can register your domain name as a .co.za site and if you're aiming for global traffic you can register as a .com website. You may find that your domain name is available as a .co.za, but not as a .com or vice versa. Consider choosing a domain name that is available in both, so that if your website grows you have the option of transforming it into a .com site, also, if a visitor mistakes your URL they won't land on someone else's page.
You can register yourself or you can ask a web hosting company to do it on your behalf, provided that they register the domain in your name. This is crucial if you wish to switch service providers at a later stage. Site registration takes between 24 and 72 hours for the process to be completed after which your site will go live. Once it's live, everybody who navigates to your URL will be able to see your website.
Finding a Web Host There are a lot of web hosting companies out there, so when searching for the ideal web host for your site, get quotes from a number of hosting companies. It's always better to get a second opinion - and even better if you get a third, fourth and fifth.
Some web hosting companies ask you to sign annual contracts which means that you won't be able to get rid of them if you're not happy with their service, so before you sign anything, check them out thoroughly. Support is typically the number one priority, so look into this aspect very carefully; call or e-mail the support team of a prospective host to see what the response is like.
Make sure that the host is established and that their business is stable. Look at the quality and locality of their data centres. If you don't know anything about data centres, ask an expert so that all the relevant questions can be asked. Make sure that their hardware and software packages are up to standard and that their network platform is reliable. You don't want constant crashes when your website is up and running, so do your homework well.
Adding Content to Your Site Building a website is not a once off event; it is an ongoing business process, requiring a commitment to maintenance. The more time and effort you are willing to put in, the more reward you will get out. It is difficult to get a site to start off with a bang, so continue adding content if you want to see traffic increasing.
You have to please your target market, so naturally your content should be centred around what your target market wants to read. Do your research and find the topics that your prospective customers want to read about.
Steer clear of Flash, unless you know exactly what you are doing; the design of your site is typically not as important as the content. People would much rather pay attention to the type of articles you have posted on your site than images that move around the screen. Having said that, good design should not to be neglected, because you can have the best content on your website, but if the layout and overall look of your site is not appealing then the content won't look appealing either. A great website will have the balance of both; excellent content and a creative design.
Contact Details When setting up a website you're going to need an email address so that your visitors can contact you. Registering your own domain name means you can use the name for email too. It is important that you use a company or business email in order to portray a professional image. These are just guidelines to get you started, but they are not set rules. It's not about following rules; it's about playing around with the web and finding a formula that works for you. Once your website is off the ground all you'll need is content and the World Wide Web's your oyster.
About the Author
Hetzner is a South African web hosting company that takes pride in exceptional customer service. Consistently delivering the best service and web hosting packages, Hetzner has grown to become the largest specialised web hosting company in South Africa.
Monday, 6 August 2007
Harnessing Web 2.0 Development
O'Reilly Media in 2003 coined the term Web 2.0 to emphasis a post-dot-com generation of sites and service that use web as platform. Web 2.0 is the new generation of web with new set of principles of web-based communities and hosted services for all its users. Web 2.0 is vanquishing the internet world because of its flexibility, usability and impetus that is driving various social communities. Web 2.0 is quintessential internet online solution that has given web 1.0 a shove on one side and has foster mashups, banner Ads, wikis, file sharing, photo sharing, podcasts and technologies like weblogs, social bookmarking, wikis, podcasts, RSS feeds on other side; these technologies have gained more visibility, ultimately improving interactivity of web. We are observing major shift in web usage, new development paradigm has refined the overall process letting users to benefit from software continuously being refined without waiting for upgraded version or SDLC. Different applications that operate well off online (del.icio.us, Skype, dodgeball) and offline (Flickr, Google Maps) have also helped to improve effectiveness of web. Transition of Web 1.0 to Web 2.0 has consolidated different segments of web and now a website is not mere a website promoting its product and services but a good source of information exchange where visitors can maintain their own blogs and communities and share more information.
This new generation technology is synonymous for public communities, cloverleaf exchange of information, open communication; all these speak of its cosmopolitan nature in the market place and are serving web application to end users.
Broaden your web horizon harnessing web 2.0, for your help web is available as an open source where you can use and reuse the market and resources and have individual control, openly conversing and communicating, sharing your resources and views, and easily creating new corporate paradigm using readily available spontaneous modular elements. We also find remarkable growth in web economy as a result of web 2.0. Web 2.0 is data driven platform developed by independent developers and their participation, it creates network effects and very simple business paradigms driven by content and service unification.
The technical demography of traffic statistics shows increased figures from social media sites and rising trends in deployment of web 2.0 technologies. Recent statistics shows that social networking as the most popular tool, with 19% of companies having invested in it, followed by podcasts (17%), blogs (16%), RSS (14%), wikis (13%), and mashups (4%). When we sum up companies planning to invest in the tools, the percentages says: social networking (37%), RSS (35%), podcasts (35%), wikis (33%), blogs (32%), and mashups (21%).
In a nutshell I would say, Web 2.0 is a holistic approach that includes software for servers, content assimilation, standard based browser, rules for messaging, rich-interactive applications, and extensive use of folksonomies, all start with information inculcation, its management, storage and dissemination.
About the Author
Rakhi, is a SEO copywriter at Developmentindia.com. Development India is outsouring website design and development company.
Ways to Keep Your Online Visitors Coming Back
In a recent poll conducted by YouGov, web users spoke about their online experiences; what type of websites they found interesting and useful and what type of websites they would never click back to. The results were as follows:
Most users pointed out that functionality played a much bigger role than design in their favourite websites. Ease of navigation was rated highly - no surprise there. A fancy Flash website may seem appealing at first, but if it doesn't take users where they want to be and if the user doesn't find what they are searching for, then what's the point? Navigation and content first, fancy graphics second!
59% of the users rated security as an important factor when browsing the internet. This is especially important when banking details or credit card numbers are being used for online transactions. There is still a widespread mistrust for online banking or buying, so in order to get your client to trust your site you should take the necessary measures to protect your clients.
Smart searching was also ranked as a priority. A search engine or a shopping directory with an accurate search function was highly rated on the user poll. Just as in face-to-face communication, users don't like to be taken in circles when they are looking for something. Web users rated speed at 62% relevancy in terms of their online experience. Slow home page loading has proven to be the number one reason users left a website immediately. Relevance of information is another major factor in determining what makes a good website. Users are looking for good quality, relevant information and if they are not going to find it on your website, they are going to move on.
About the Author
Hetzner is a South African web hosting company that takes pride in exceptional customer service. Consistently delivering the best service and web hosting packages, Hetzner has grown to become the largest specialised web hosting company in South Africa.
Thursday, 28 June 2007
Graphic design - ultimate marketing tool
Experts in graphic design have used their skills and creative talent for years now, creating websites customized to specific business needs, contributing at the same time to the development of the Internet. Using complex techniques and resorting to groundbreaking technologies, they provided their clients with a powerful online presence, surpassing without a doubt the competence.
Each step of the web design process is carefully analyzed and specialists make sure that they deliver only the finest product possible. They are a team, working closely together with various colors, logos and prints into designing websites that will exceed their client's expectations. With the help of trained technicians, they make sure that they follow and use innovative components, beating the actual standards of quality and showing once more their talent.
For graphic design specialists, creating a website is more than a job. They appeal to whatever it takes to ensure the client of definite success, using efficient solutions and offering ongoing customer support. In terms of web design, there is a constant demand and it must be fulfilled. Armed with tons of talent, creative thinking and increased commitment, they are able to promote a certain product or specific services, demonstrating a high level of proficiency.
There are two main reasons why so many businessmen are interested in web design. They are looking for a functional solution to save time and resources, while desiring to increase productivity. Such people are fully aware of the widespread of the Internet and they wish to use it to their own advantage. A graphic design team can provide them with the answer to all their problems, turning people towards the specific website and helping them to find out all they need to know about available products/services.
The first impression always counts and this is why one needs to have a website perfect to every little detail. If the prospective customer like what he/she sees, it is more than likely he/she will come again. By revisiting a website and becoming a faithful browser, you ensure the growth of the business and benefit from great services. With web design specialists making your site, you can be sure that your customers will be more than pleased.
The concept of graphic design has been long studied by experts in the field and today new discoveries are still being made. The basic idea is that the creation of a unique website for a specific business certainly follows market trends and ensures future development. Their techniques and programming experience are used on purpose so as to maximize the productivity, induce cost savings and deliver high-quality products.
Among all the marketing tools and strategies, the Internet is definitely one of the smartest. Specialists in graphic and web design are always ready to produce a website for you, enhancing your image and supporting your business. Whatever your needs are, they are always by your side ready to serve you and be of assistance. You too can benefit now from the amazing technology of the Internet, with the help of a dedicated, experienced team and their incredible area of expertise.
About the Author
Come to our website and benefit from the support of an experienced team in web design. If you are looking for creativity and competitive services, then you are where you should be. Latest technologies and all the brightest solutions for graphic design await you; just log online and check us out.
Web Site Design Content - Why Colors are King
You may not realize it, but many of your website visitors form an immediate opinion about you and your website. The opinion that is formed in this instantaneous way is done so subconsciously. You might wonder why this happens. It has absolutely nothing to do with the text on your website. And yet your visitor will still form their instant opinion without even reading a single word of your costly copy.
It doesn't matter either, whether the quality of the images on your website are of the highest. Nor does your offer matter. You could be promoting a sensational deal, like selling dollars for dimes. But this too, will be overlooked by the site visitor. This is because the instant opinion is made when your web page is displayed to your visitor. You may have guessed there is something subliminal at work here. In a way, that is right. Immediate opinions are formed by visitors to every single website. This may surprise you, but the answer is colors. Your visitor's instant opinion of your website is primarily due to the color scheme which you have used.
This is because colors are psychological. They engender an intuitive reaction which we can't control. We can't help ourselves. Colors bring us these emotions and feelings whether we want them or not! As you will know, millions are spent by big companies in deciding the correct colors of new products and in their marketing campaigns. Big companies realize that colors are a psychological feature, and they can influence our reception of their marketing. In their business propositions, the big companies understand that the use of appropriate colors is a key element. What webmasters have to realize, and this can be very important, is that the same color psychology applies to our web pages.
By the psychological power you could encourage your website visitors to leave your page the instant they see it. No matter what your website is about, it may simply be unsuccessful due to the colors you're using. Forget the text, it might never be read! The good news, however, is that you can use colors to engender a really positive reaction. This color psychology is nothing new. In fact, it's been with us for years and years. Whatever our role in life, colors convey emotions to our subconscious mind.
For example, a particular color scheme could convey a good feeling in each of us. However, a different color scheme might convey not so good feelings. In essence, you might send a sense trust, warmth and belonging. Conversely, the feeling sent may be one of distrust, coolness and rejection. The following list gives an idea of the emotions associated with their respective colors:
RED Excitement, energy, danger, love, leadership, sense of power, strength etc
ORANGE Comfort, steadfastness, cheerfulness, courage, confidence, playfulness, friendliness
YELLOW Curiosity, brightness, organization, intelligence, joy, amusement, caution etc
GREEN Harmony, nature, money, healing, health, life, food etc
BLUE Trustworthiness, stability, peace, tranquility, love, acceptance, patience etc
PURPLE Nobility, dignity, independence, royalty, luxury, ambition, wisdom etc
BROWN Reliability, nature, comfort, tribal, earthiness, durability, primitive etc
BLACK Sophistication, dramatic, power, formality, style, health, elegance etc
WHITE Innocence, cleanliness, fresh, goodness, easy, simplicity, purity etc
When designing your web pages, you ideally need to ensure that the color scheme you use is consistent with your offering. The reason is that your visitors' subconscious minds will look to reconcile the color with the message. If they are irreconcilable, you will find your visitors click away from your page very quickly. Which means, your visitor will be lost. The important issue therefore is that it is essential the right color scheme is used on your website. If you do this, your website will produce the results you're looking for. In summary, the difference between the right and wrong color scheme on your website can be the difference between profit and loss.
About the Author
Brian McGregor is an internet entrepreneur and business consultant, and author of the ebook CASH COLORS. If the subject of web site design content is of relevance to you, CASH COLORS shows how to make your web page colors work for you, as opposed to against you. http://www.cash-colors.com
Using HTML in Website Design
There are tremendous advantages to knowing HTML and you do not have to pay someone else to apply it. Without HTML you are limited to just plain text on your web pages, whereas using HTML you can apply all the functions that are relevant to your website design. You can use HTML language in the home and section pages of your website or anywhere else that it is applicable.
You can use HTML to format text in many ways such as different fonts, colors and sizes. You can also format paragraphs in any way you find suitable and even wrap text around images and create special effects. Another useful application is to crease tables which can e applied to numerical data and limited text. There is also the option of creating lists using different symbols and numbers for more readable presentation.
In addition to basic text and numbering you can use HTML to drop an image taken from another website on a page. Flash Animation files are also useful HTML applications. You may also include audio, video and sound files in your webpage using this language.
Finally, the ability to use HTML especially in text fields will provide you with tremendous website design power and allow you to dramatically change the look of your site. It is better to create your website using HTML as you will have a more pleasant and functional site and the difference can be astounding.
About the Author
Author is an internet marketer who specializes in article marketing. To learn proven internet marketing techniques visit: http://moneycrystal.com
Wednesday, 27 June 2007
How I Found my Niche
Three years ago our son was tragically removed from our presence due to an automobile accident and I think that has been the hardest thing a mother can deal with. Then just a couple of months ago, our other son saved his fathers life by donating a kidney to him. The kidney transplant took place March 26, 2007 and the followup has been fantastic.
I think that if we just spend our time thinking about how bad we have it, we have to look at how good we have it and how great our God really is in that he has given us a promise that he will never leave us or forsake us (Hebrews 13:5). God is so good and each day we see new ways that he takes care of us.
While there are many things going through our minds during all these issues, the one main thing is the lack of cash as we go from appointment to appointment. It is impossible to maintain a job because of not being able to be at work. So, I began searching the internet and found many opportunities to build a home-based business. To work from home and be able to create cash in spite of my busy routine seemed to be my answer.
First, I was able to concentrate on our health by adding the vitamins and minerals missing from my family's diet. I found the answer in Vemma products and their combinations of vitamin and minerals including Aloe Vera and Mangosteen. I invite you to read more on my website www.myvemma.com/lenaruddy. Here you will discover how to add Vemma to your diet as well as adding cash to your bank account.
Second, I discovered the CMPS program which is an online business opportunity involving internet marketing and the placement of media advertising to create personal wealth. To learn more, please call 1-800-719-8267 ext. R4076 or visit my websites
www.24hourwebcash.com/ruddy4076
or www.mywebcashstore.com/ruddy4076.
About the Author
I am a retired telecommunications employee and since being retired I have the desire to stay active and still wanted to bring in some type of income. I've been involved in internet marketing and want to continue exploring where that will lead me.
Don't Build a Website - Build a Moneysite
However, today they are nowhere near enough to make serious money online. To make money online, the idea of a website needs to be expanded from a hosting account PLUS some webpages INTO a complete and automated business engine.
The website is where your potential customers find you on the Internet. A website is where you present your products or services. A website is where those potential customers interact with you online business.
But to turn a website into a business, or better yet a money website or money machine, you need to incorporate a lot more technology. You need to add additional software applications to: create and manage your webpages, generate headline ideas, add audio and video to present your products, track the sources of your traffic, test your conversions, collect and process credit cards, shipping the products and keep track of the money and business stats.
This is a lot of technology to purchase, set up and manage.
So you have two choices, either hire an experienced professional webmaster to identify the technology pieces you'll require and then purchase and set them up for you...
OR
Spend a few years learning enough to do it yourself.
If you are going to do it yourself, here's what you need.
* A good hosting account.
* Learn some HTML
* An easy to use sitebuilder application
* An email autoresponder
* A traffic tracking software application
* A easy to use split testing application
* A merchant account for credit cards
* A stats package to monitor the stats and money
You can expect to spend 12 to 18 months learning the basics of webhosting, HTML, and the basics of numerous software applications. And remember that means you're not spending time on the more important aspects of getting traffic and converting it into customers and money.
And that is CRITICAL.
Alex Mandossian, one of the uber successful Internet marketers, gave me the keys to the kingdom when he said:
"The secret to making money online is to spend NO MORE than 10% of your time on technology, so you can spend 90% of your time on getting traffic and converting it into customers and money... because that's how the made is made online."
He then finished with this critical piece:
"There's no money in learning the technologies... unless you want to be a webmaster."
So if you are not a geek and you don't have the money to hire a professional webmaster, then you should avoid the technology trap (of trying to learn and manage it yourself) and instead, get one of the hosted programs that provides all the money making technologies required.
Not only do they save you a huge amount of time, but they save enormous amounts of money. Typically these services cost about one-tenth the cost of purchasing separate software applications. And the savings really add up when you factor in the cost of integrating all the applications so that they all work together as a money site or money machine.
As Alex said, your key to making money is to get someone else to handle the technology requirements so you can focus on the most important traffic and conversion issues. So either hire a webmaster or get one of the integrated money website programs.
Please visit www.YourFirst50K.com for more information & to recieve your FREE copy of my ebook titled "How to Make Your First $50,000 Online"
About the Author
Wayne Van Dyck is the founder and principal of Six Degrees Media in Sausalito, CA. He is also the creator and developer of Smart Money Websites, the first complete, Internet Business-In-A-Box. If you would like a free copy of Wayne's e-book, "How to Make Your First $50,000 Online" please CLICK HERE
